Scandinavian expression
Last edited: 03/07/2024
What is Scandinavian Expression at JYSK?
At JYSK, we strive for all our photos and videos to feature Scandinavian Expression in both style and tone. When styling our different environment photos, we use the following list of elements that contribute to the theme of Scandinavian Expression.
On this page there are five different Scandinavian MOOD boards that we work with when we rent a location, build a set in the studio and select props.
Products that are not typically Scandinavian
The JYSK products that are not typically Scandinavian should be styled to give them as much of a markedly Scandinavian look as possible. In other words, avoid styling such products together with typically non-Scandinavian prop items. Instead, try to make the room set as Scandinavian as possible through the selection of location/studio layout, colours, lighting and props.
Scandinavian garden
- Examples
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Scandinavian simplicity
- Examples
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Scandinavian contrast
- Examples
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Scandinavian pastel
- Examples
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Scandinavian beach
- Examples
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