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Introduction
Brand Identity
The JYSK and DBL logo
JYSK or DBL logo together with name
Writing JYSK and DBL in general
Brand Markers
Colours
Fonts
Payoff
Tell Messages
Employer Branding
Guidelines
Media Tactic
JYSK Core Story
Graphical identity
Typography
Headlines
Promotion description, PIF and price
Savings
Readability and visibility
Other elements and logos
Page setup
Templates
Stop pages
Ad’s and Flyers
Setup of mattresses, duvet and pillows
Activity Calendars
Photo
Scandinavian expression
JYSK style guide
Photo matrix
Photo tactic
Stilleben in JYSK
Video
Online
TV manus
Text
Tone of voice
Promotion text production setup
Term database
Commercial text administration
Manus for campaign signs
Instore guidelines
IDG for Duvet&pillow shelf signs
IDG for Mattress shelf signs
Assortment list for Duvet&pillow signs
Web styleguide
Resources
Photos
Video
Music/audio
Official JYSK jingle
Official JYSK jingle party edition
Official Christmas jingle
JYSK music copy rights
Stores & buildings
Mezzanine Sign
Wall signs
Store Front Manual
Store marketing manual
Photos for store front
Home
JYSK music copy rights
JYSK music copy rights
Last edited:
09/03/2018
Print content
Jysk new style 2016
JYSK_Music_Rights
Type: .pdf
Size: 63.2KB
SLJ
Created on 19/10/2017
Photos
Video
Music/audio
Official JYSK jingle
Official JYSK jingle party edition
Official Christmas jingle
JYSK music copy rights
© JYSK BLUE LINE 2016