Skip to main content
Example

Writing JYSK in general

Last edited: 16/08/2019

JYSK should always be written with UPPERCASE letters, in order to ensure consistency. This also applies to web addresses. This means that JYSK DK should be written as JYSK.dk in campaign papers, letters to customers, news mails, TV spots etc. In this way, the spelling always matches the UPPERCASE in the logo and increases recognition of the JYSK brand.

JYSK SPECIFIC CONCEPTS AND ENTITIES IN WRITING

Whenever a JYSK concept is written in text (i.e. not with a combination of the JYSK logo and text) the word(s) connected to the concept is written in UPPERCASE letters e.g. JYSK BLUE LINE, MY JYSK, MY JYSK DOCS, JYSK PARK etc. 

Logo

 

About

JYSK is an international chain of stores with Scandinavian roots that sells everything for the home.

The first store opened in Denmark in 1979. 

 Read more

JYSK Blue Line

JYSK BLUE LINE is created in order to secure JYSK as a strong and international brand.

When following these brand guidelines, it differentiates us from competitors, increases customers’ recognition and reinforces our identity.

JYSK Nordic

JYSK
Sødalsparken 18, DK-8220 Brabrand, Denmark
Tlf.: +45 89 39 75 00
Fax: +45 89 39 75 01

For enquiries please contact Marketing department

© JYSK BLUE LINE 2016