Last edited: 31/10/2017
Outdoor banners must be placed on all store fronts were it’s possible and are considered as a part of the total store front layout.
They are a fantastic element to communicate campaign/product information to the customers.
Size and scale of banners
All banners should be a square format in the below sizes:
- 2 x 2 meter
- 2,5 x 2,5 meter
- 3 x 3 meter
- 3,5 x 3,5 meter etc.
If necessary outdoor banners are also available in dimensions 1:2 and 2:1.
Fixed size from landlord
When we are given a specific size from the landlord that will be accepted.
- The banner system must be of a type where the store staff can change the banners themselves, because these need to be changed often
- Outdoor banners must be illuminated and are the only store front element where external lighting is allowed
- Min. distance from the ground = 1,0 meter
- They must not cover any other signage elements